The healthcare market in the developed world is traditionally driven by economic and delivery considerations. The growing influence of Managed Care Organizations ( MCO ) in a physicians' prescribing behavior and the impact of hospital purchasing contracts on product sales have prompted pharmaceutical companies to have dedicated teams that focus on managing relationships with Managed Care Organizations and Hospitals.
The Challenge:
In such a scenario, these dedicated teams face numerous challenges, for instance:
Our Deliverable:
Value Edge has created a web-based solution to the above challenges through the creation of the "Account Management System", specially designed for the managed market's field force. With the number of accounts and market events ever increasing, this product enables the field force to efficiently utilize all information and update the strategy, activities and status of each account real-time.
The operational focus of the "Account Management System" allows our clients to action Account Plans by automating and facilitating the key process steps, these steps being:


Asia
New Delhi, India
email: info@valuedgeindia.com
Europe
Paris, France
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North America
Boston
email: info@valuedgeindia.com